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Privacy Policy

Disclaimer.

Afrafranto is not an organ or affiliated to any government entity and does not provide or facilitate government services in any form or shape. It is a social networking platform where users can post comments, links to news and other interesting content, share photographs, chat live, and watch short-form video.
It is the digital brand for Movement for Change which is led by Alan Kyerematen.

Welcome to our Privacy Policy.

Thank you for taking the time to read it. We appreciate that you trust us with your information and we intend to always keep that trust. This starts with making sure you understand the information we collect, why we collect it, how it is used and your choices regarding your information. This Policy describes our privacy practices in plain language, keeping legal and technical jargon to a minimum. This Privacy Policy takes effect from September 1, 2023.

about-area

Who We Are.
The company responsible for your information under this Privacy Policy (the “data controller”) is:
Movement for Change
57 Kofi Annan Street, Airport
Accra - Ghana


Where This Privacy Policy Applies.

This Privacy Policy applies to websites, apps, events and other services we operate under the Movement for Change (Afrafranto) brand. For simplicity, we refer to all of these as our “services” in this Privacy Policy. To make it extra clear, we’ve added links to this Privacy Policy on all applicable services.
Some services may require their own unique privacy policy. If a service has its own privacy policy, then that policy -- not this Privacy Policy -- applies.


Information We Collect.

It goes without saying, we can’t help you develop meaningful connections without some information about you, such as basic profile details and the types of people you’d like to connect, follow, etc. We also collect information about your use of our services such as access logs, as well as information from third parties, like when you access our services through your social media account or when you upload information from your social media account to complete your profile. If you want additional info, we go into more detail below.
Information you give us
You choose to give us certain information when using our services. This includes:

When you create an account, you provide us with at least your phone number and email address, as well as some basic details necessary for the service to work.

When you complete your profile, you have the option to share your sexual orientation with us. Where you provide such elements to us, you consent to us using it for the purposes identified and as laid out in this Privacy Policy. You can also share additional information with us, such as details on your bio and your interests, as well as content such as photos and videos. To add certain content, like pictures or videos, you may allow us to access your camera or photo album.

When you subscribe to a paid service or make a purchase directly from us (rather than through a platform such as iOS, Android or Web App), you provide us with information related to the purchases you make and our payment processors with information such as your debit or credit card number or other financial information.

When you participate in surveys, focus groups or market studies, you give us your insights into our products and services, responses to our questions and testimonials.

When you choose to participate in our promotions, events or contests, we collect the information that you use to register or enter.

If you contact our customer care team, we collect the information you give us during the interaction.

If you share with us information about other people (for example, if you use contact details of a friend for a given feature), we process this information on your behalf in order to complete your request.

Of course, we also process your chats with other members as well as the content you publish to operate and secure the services, and to keep our community safe.

Information we receive from others.

In addition to the information you may provide us directly, we receive information about you from others, including:


Members: Members may provide information about you as they use our services, for instance as they interact with you or if they submit a report involving you.

Social Media: You may decide to share information with us through your social media account, for instance if you decide to create and log into your account via your social media or other account (e.g., Facebook, Google or Apple) or to upload onto our services information such as photos from one of your social media accounts (e.g., Instagram or Spotify).

Other Partners: We may receive information about you from our partners where our ads are published on a partner’s service (in which case they may pass along details on a campaign’s success). Where legally allowed, we can also receive information about suspected or convicted bad actors from third parties as part of our efforts to ensure our members’ safety and security.

Information we receive from others.

In addition to the information you may provide us directly, we receive information about you from others, including:


Members: Members may provide information about you as they use our services, for instance as they interact with you or if they submit a report involving you.

Social Media: You may decide to share information with us through your social media account, for instance if you decide to create and log into your account via your social media or other account (e.g., Facebook, Google or Apple) or to upload onto our services information such as photos from one of your social media accounts (e.g., Instagram or Spotify).

Other Partners: We may receive information about you from our partners where our ads are published on a partner’s service (in which case they may pass along details on a campaign’s success). Where legally allowed, we can also receive information about suspected or convicted bad actors from third parties as part of our efforts to ensure our members’ safety and security.

Information generated or automatically collected when you use our services

When you use our services, this generates technical data about which features you’ve used, how you’ve used them and the devices you use to access our services.
See below for more details.


Usage Information: Using the services generates data about your activity on our services, for instance how you use them (e.g., when you logged in, features you’ve been using, actions taken, information shown to you, referring webpages address and ads that you interacted with) and your interactions with other members (e.g., members you connect and interact with, and when you matched and exchanged messages with them).

Information collected by cookies and similar technologies: We use and may allow others to use cookies and similar technologies (e.g., web beacons, pixels, SDKs) to recognize you and/or your device(s). You may read our Cookie Policy for more information on why we use them and how you can better control their use.
Some web browsers (including Safari, Internet Explorer, Firefox and Chrome) have a “Do Not Track” (“DNT”) feature that tells a website that a user does not want to have his or her online activity tracked. If a website that responds to a DNT signal receives a DNT signal, the browser can block that website from collecting certain information about the browser’s user. Not all browsers offer a DNT option and DNT signals are not yet uniform. For this reason, many businesses, including ours, do not currently respond to DNT signals.

Device information: We collect information from and about the device(s) you use to access our services, including hardware and software information such as IP address, device ID and type, apps settings and characteristics, app crashes, advertising IDs (which are randomly generated numbers that you can reset by going into your device’ settings and, in some cases, disable entirely), and identifiers associated with cookies or other technologies that may uniquely identify a device or browser.

Other information with your consent

Precise geolocation data: If you give us your consent, we can collect your precise geolocation (latitude and longitude) from your device. The collection of your geolocation may occur in the background even when you aren’t using the services if the permission you gave us expressly permits such collection. If you decline permission for us to collect your precise geolocation, we will not collect it, and our services that rely on precise geolocation may not be available to you.
Other information:We may collect other information with your permission, such as photos and videos (for instance, if you want to publish a photo or video or participate in streaming features on our services).

How We Use Information

The main reason we use your information is to deliver and improve our services. Additionally, we use your info to help keep you and our community safe, and to provide you with advertising that may be of interest to you. Read on for a more detailed explanation of the various reasons for which we use your information, together with practical examples.


To administer your account and provide our services to you:
Create and manage your account
Provide you with customer support and respond to your requests
Communicate with you about our services and events
Personalize pricing, offer discounts and other promotions, and complete your transactions on merchandise
Administer sweepstakes and contests

To help you connect with other users:
Recommend you to other members and recommend other members to you
Show members’ profiles to one another
Enable members to search for and connect with you

To provide new Afrafranto services to you:
Register you and display your profile on new Afrafranto features and apps
Administer your account on these new features and apps

To provide offers and operate advertising and marketing campaigns:
Perform and measure the effectiveness of advertising campaigns on our services and marketing our candidate to you
Communicate with you about our candidate’s policies, programmes, campaign messages and merchandise that we believe may interest you

To improve our services and develop new ones:
Review interactions with customer care teams to improve our quality of service
Understand how members typically use the services to improve them (for instance, we may decide to change the look and feel or even substantially modify a given feature based on how members react to it)
Develop new features and services (for example, we may decide to build a new interests-based feature further to requests received from members)

To prevent, detect and fight fraud and other illegal or unauthorized activities:
Find and address ongoing, suspected or alleged violations of our Terms of Use, notably through the review of reports and interactions between members
Better understand and design countermeasures against violations of our Terms of Use
Retain data related to violations of our Terms of Use to address the violation and prevent against recurrences
Enforce or exercise our rights, for example our rights set out in our Terms of Use
Communicate to individuals who submit a report, including what we’ve done as a result of their submission